By Jonathan Moreland, founder of Insider Insights and author of Profit From Legal Insider Trading.

NEW YORK ( TheStreet) -- It is a victory for common sense. Tracking the trading behavior of company executives, directors and large shareholders in the stocks of firms they're registered in as "insiders" has proven to be profitable, according to both academic studies and (more importantly) the experience of professional investors.

Below are lists of the top 10 mainly open-market insider purchases and sales filed at the Securities and Exchange Commission Monday, Dec. 9, 2013 as ranked by dollar value. Please note, however, that these are only factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction, and, frankly, often not even the most important metric that determines if an insider transaction is significant.

At, we find new investment ideas just about every day using these and more intricate insider screens to determine where we should focus our subsequent fundamental and technical analysis. And while stocks don't (or shouldn't) move up or down based on insider activity alone, insiders tend to be good indicators of when real stock-moving events like earnings surprises, corporate actions, and new products may be in the offing.

So use these regular Top Insider Trades columns as the initial research tools they are meant to be, and click the links in the tables to analyze a company's or insider's full insider history. Also feel free to contact us with any questions on our proprietary insider data, and how it is best analyzed.
Davita (DVA) Berkshire Hathaway BO 1,314,170 76,011,504
Akamai (AKAM) Leighton Thomson CEO,DIR 25,000 1,132,000
Ubiquiti (UBNT) Altman S DIR 20,000 737,000
First Acceptance (FAC) Ford J DIR 250,200 478,417
Third Point Re (TPRE) McConachie N DIR 25,500 437,835
Halcon (HK) Wilson Floyd C CB,CEO 100,000 399,616
Mercury General (MCY) Menges Douglas VP 6,000 298,825
1st United Bancorp (FUBC) Veccia Joseph DIR 37,500 297,062
Innerworkings (INWK) Sagard Capital BO 32,000 214,080
Castle A M (CAS) Dolan Scott J CEO,DIR 14,900 204,577
Source: Insider Insights
Norwegian Cruise (NCLH) Star NCLC BO 11,000,000 353,863,392
Fleetcor Tech (FLT) Evans Bruce R DIR 2,000,000 239,000,000
Franklin (BEN) Johnson Charles BO 300,000 16,395,000
Select Medical (SEM) Welsh Carson BO 1,148,894 9,829,758
Homeaway (AWAY) Sharples Brian CEO,DIR 122,357 4,908,253
American Express (AXP) Jordan Vernon O 46,943 3,962,412
Liberty (LINTA) George Michael A DIR 107,500 3,629,289
H & E (HEES) Bagley Gary W DIR 68,000 1,952,008
Host Hotels (HST) Walter W Edward CEO,DIR 100,000 1,847,900
Conns (CONN) Trahan David W PR 20,000 1,417,800
Source: Insider Insights

Key to Titles: A=Assistant, AI=Affiliated Investor, AO=Accounting Officer, BD=Business Development, BO=Beneficial Owner, CAO=Chief Accounting Officer, CB=Chairman, CCO=Chief Compliance Officer, CEO=Chief Executive Officer, CFO=Chief Financial Officer, CIO=Chief Information Officer, CO=Compliance Officer, COO=Chief Operating Officer, CT=Controller, CTO=Chief Technology Officer, DIR=Director, EVP=Executive Vice President, F=Founder, FO=Financial Officer, GC=General Counsel, HR=Human Resources, IO=Information Officer, IR=Investor Relations, LO=Legal Officer, MD=Managing Director, O=Officer, OO=Operating Officer, PR=President, PT=Partner, REL=Relative of an insider, SEC=Secretary, SH=Shareholder, SO=Sales Officer, TO=Technology Officer, TR=Treasurer, TT=Trustee, VCB=Vice Chairman, VP=Vice President, X=Ex Officer or other title displayed.

Jonathan Moreland is the founder of, which produces a weekly newsletter and offers professional screening and alerting tools to analyze a proprietary, real-time insider data feed. He is also the principal of Insider Asset Management, a registered investment adviser in New York. Mr. Moreland has been analyzing insider data professionally for two decades and has been a contributor to since 2001. A fundamental analyst with an MBA in finance, Mr. Moreland long ago identified insider data as an excellent first screen to determine where to focus his research efforts. He is quoted frequently in the media for his insider analysis and stock recommendations stemming from it. He is also author of Profit From Legal Insider Trading.

Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. While he cannot provide investment advice or recommendations, Moreland appreciates your feedback; click here to send him an email.