Xerox Corporation (XRX): Today's Featured Consumer Durables Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Xerox Corporation ( XRX) pushed the Consumer Durables industry higher today making it today's featured consumer durables winner. The industry as a whole closed the day up 0.1%. By the end of trading, Xerox Corporation rose $0.16 (1.4%) to $11.44 on light volume. Throughout the day, 6,410,635 shares of Xerox Corporation exchanged hands as compared to its average daily volume of 11,882,100 shares. The stock ranged in a price between $11.31-$11.48 after having opened the day at $11.32 as compared to the previous trading day's close of $11.28. Other companies within the Consumer Durables industry that increased today were: Elecsys Corporation ( ESYS), up 18.4%, Emerson Radio ( MSN), up 2.1%, Brunswick Corporation ( BC), up 1.8% and Escalade ( ESCA), up 1.6%.

Xerox Corporation provides business process and document management services worldwide. Xerox Corporation has a market cap of $13.6 billion and is part of the technology sector. The company has a P/E ratio of 11.7, below the S&P 500 P/E ratio of 17.7. Shares are up 61.9% year to date as of the close of trading on Friday. Currently there are 4 analysts that rate Xerox Corporation a buy, 1 analyst rates it a sell, and 2 rate it a hold.

TheStreet Ratings rates Xerox Corporation as a buy. The company's strengths can be seen in multiple areas, such as its solid stock price performance, good cash flow from operations, notable return on equity, increase in net income and expanding profit margins. Although no company is perfect, currently we do not see any significant weaknesses which are likely to detract from the generally positive outlook.

On the negative front, Skullcandy ( SKUL), down 3.8%, Bassett Furniture Industries ( BSET), down 2.8%, Appliance Recycling Centers Of America ( ARCI), down 2.7% and Entertainment Gaming Asia ( EGT), down 2.2% , were all laggards within the consumer durables industry with Sensata Technologies Holding N.V ( ST) being today's consumer durables industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer durables industry could consider Consumer Discretionary Sel Sec SPDR ( XLY) while those bearish on the consumer durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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