- 37 percent of hockey fans think the historical significance between teams is the most important factor in determining an NHL rivalry. Twenty-five percent said geographic proximity, while 13 percent said number of times a pair of teams met in the Stanley Cup Playoffs ®.
- 31 percent think the Chicago Blackhawks versus the Detroit Red Wings is the NHL’s best rivalry. Coming in second place was the Pittsburgh Penguins versus the Philadelphia Flyers at 17 percent. The New York Rangers versus the Boston Bruins finished third at 16 percent.
- 47 percent said a friend
- 28 percent said their sibling
- 17 percent said spouse or significant other
About the SurveyThis survey of 800 National Hockey League Fans was conducted on Nov. 12-14, 2013 by Rasmussen Reports. Interviews were conducted both over the phone and with an online panel. About Discover Discover Financial Services (NYSE: DFS) is a direct banking and payment services company with one of the most recognized brands in U.S. financial services. Since its inception in 1986, the company has become one of the largest card issuers in the United States. The company issues the Discover card, America's cash rewards pioneer, and offers home loans, private student loans, personal loans, home equity loans, checking and savings accounts, certificates of deposit and money market accounts through its direct banking business. It operates the Discover Network, with millions of merchant and cash access locations; PULSE, one of the nation's leading ATM/debit networks; and Diners Club International, a global payments network with acceptance in more than 185 countries and territories. For more information, visit www.discover.com/company. NHL, the NHL Shield and the word mark and image of the Stanley Cup are registered trademarks and NHL Thanksgiving Showdown name and logo are trademarks of the National Hockey League. NHL and NHL team marks are the property of the NHL and its teams. © NHL 2013. All Rights Reserved.