REDWOOD CITY, Calif., Nov. 19, 2013 (GLOBE NEWSWIRE) -- Informatica Corporation (Nasdaq:INFA), the world's number oneindependent provider of dataintegration software, today announced that Gartner, Inc., aleading IT research and advisory firm, has positioned Informaticaas a visionary in its November 2013 Magic Quadrant for Master DataManagement of Product Data Solutions report. The complete report, including the quadrant graphic, isavailable at http://www.informatica.com/us/magic-quadrant-MDM-Product-data-solutions/?ref=lnkwwwprl. Informatica MDM and Informatica PIM (Product Information Management) advanced inboth completeness of vision and ability to execute on that vision. Gartner analysts wrote, in the Market Definition/Descriptionsection of the Magic Quadrant for Master Data Management of ProductData Solutions report, that, "The use of MDM of product datasolutions ranges across different scenarios. Some focus on asegment of product master and other application-specific data insupport of customer-facing business processes commonly found ine-commerce across different or 'omni' channels." Informatica PIM, acquired from Heiler Software in June 2013, isdesigned to generate a faster time-to-market, increased customerloyalty and higher conversion rates and margins in all sales andmarketing channels. "As a single repository of all product data for distribution inall sales channels, Informatica PIM provides a cohesive,centralized platform for all channel commerce," said Rob Karel,vice president, Product Strategy and Product Marketing, MDM,Informatica. Gartner analysts, in commenting on another MDM of product datasolutions market scenario, also wrote in the report that, "Yetanother takes a more enterprise- or ERP-centric view, starting withinformation architecture spanning all business processes andconsolidation of data from a corporate, global perspective." Informatica MDM is a flexible, business-model driven,multidomain MDM solution that empowers companies to improveoperations with business-user access to consolidated and reliablebusiness-critical data - such as products, channel partners,suppliers, customers and employees - as well as the relationshipsbetween data.
Informatica's Karel added, "Leading firms in financial retail,manufacturing, distribution, services, life sciences, healthcare,government, energy and many other industries rely on InformaticaMDM and PIM to meet their specific business requirements.Informatica MDM and PIM together enable 'Universal MDM' for thesecompanies."Universal MDM is a platform that rapidly solves customers'immediate business problems with fit-for-purpose master datamanagement capability. This platform enables customers to grow theinitial solution to solve additional business problems byleveraging existing technology investments and skills, whilede-risking their projects with a proven solution. Tweet this: News @Gartner_inc Positions@InformaticaCorp as a Visionary in Gartner #MDM of Product DataSolutions Magic Quadrant http://bit.ly/1ioYgcE Informatica Leadership in other recent Gartner MagicQuadrant reports:
- Gartner 2013Magic Quadrant for Master Data Management of Customer DataSolutions (Oct. 17, 2013)
- Gartner2013 Magic Quadrant for Data Quality Tools (Oct. 7, 2013)
- Gartner 2013 Magic Quadrant for Data Integration Tools (July 17,2013)
- Gartner 2012 Magic Quadrant for Data Masking Technology (Dec. 20,2012)
Note: Informatica, Informatica MDM, Informatica PIM,the Informatica Platform and Informatica Vibe aretrademarks or registered trademarks of Informatica Corporation inthe United States and in jurisdictions throughout the world. Allother company and product names may be trade names or trademarks oftheir respective owners.
CONTACT: Steve Bauer Informatica Corporation +1 650 385 4159 +1 650 670 7135 firstname.lastname@example.org