REDWOOD CITY, Calif., Nov. 19, 2013 (GLOBE NEWSWIRE) -- Informatica Corporation (Nasdaq:INFA), the world's number one independent provider of data integration software, today announced that Gartner, Inc., a leading IT research and advisory firm, has positioned Informatica as a visionary in its November 2013 Magic Quadrant for Master Data Management of Product Data Solutions report. The complete report, including the quadrant graphic, is available at http://www.informatica.com/us/magic-quadrant-MDM-Product-data-solutions/?ref=lnkwwwprl . Informatica MDM and Informatica PIM (Product Information Management) advanced in both completeness of vision and ability to execute on that vision. Gartner analysts wrote, in the Market Definition/Description section of the Magic Quadrant for Master Data Management of Product Data Solutions report, that, "The use of MDM of product data solutions ranges across different scenarios. Some focus on a segment of product master and other application-specific data in support of customer-facing business processes commonly found in e-commerce across different or 'omni' channels." Informatica PIM, acquired from Heiler Software in June 2013, is designed to generate a faster time-to-market, increased customer loyalty and higher conversion rates and margins in all sales and marketing channels. "As a single repository of all product data for distribution in all sales channels, Informatica PIM provides a cohesive, centralized platform for all channel commerce," said Rob Karel, vice president, Product Strategy and Product Marketing, MDM, Informatica. Gartner analysts, in commenting on another MDM of product data solutions market scenario, also wrote in the report that, "Yet another takes a more enterprise- or ERP-centric view, starting with information architecture spanning all business processes and consolidation of data from a corporate, global perspective." Informatica MDM is a flexible, business-model driven, multidomain MDM solution that empowers companies to improve operations with business-user access to consolidated and reliable business-critical data - such as products, channel partners, suppliers, customers and employees - as well as the relationships between data.
Informatica's Karel added, "Leading firms in financial retail, manufacturing, distribution, services, life sciences, healthcare, government, energy and many other industries rely on Informatica MDM and PIM to meet their specific business requirements. Informatica MDM and PIM together enable 'Universal MDM' for these companies."Universal MDM is a platform that rapidly solves customers' immediate business problems with fit-for-purpose master data management capability. This platform enables customers to grow the initial solution to solve additional business problems by leveraging existing technology investments and skills, while de-risking their projects with a proven solution. Tweet this: News @Gartner_inc Positions @InformaticaCorp as a Visionary in Gartner #MDM of Product Data Solutions Magic Quadrant http://bit.ly/1ioYgcE Informatica Leadership in other recent Gartner Magic Quadrant reports:
- Gartner 2013 Magic Quadrant for Master Data Management of Customer Data Solutions (Oct. 17, 2013)
- Gartner 2013 Magic Quadrant for Data Quality Tools (Oct. 7, 2013)
- Gartner 2013 Magic Quadrant for Data Integration Tools (July 17, 2013)
- Gartner 2012 Magic Quadrant for Data Masking Technology (Dec. 20, 2012)
Note: Informatica, Informatica MDM, Informatica PIM, the Informatica Platform and Informatica Vibe are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.
CONTACT: Steve Bauer Informatica Corporation +1 650 385 4159 +1 650 670 7135 firstname.lastname@example.org