It's Not Pretty as Avon Leads 10 Stocks To the Woodshed

NEW YORK ( TheStreet) -- The earnings woodshed is getting crowded as Avon Products ( AVP) led 10 companies to the woodshed last week. Among these stocks Avon was the only one of the 10 that was upgraded to buy on its share price weakness.

Buy-And-Trade Parameters from the Woodshed

Avon Products ($17.74) missed EPS estimates by 5 cents earning 14 cents a share premarket on Thursday. The stock closed at $22.40 on Wednesday and crashed below its 50-day and 200-day simple moving averages at $20.64 and $21.12 to a low of $17.02 on Thursday. Share price weakness resulted in an upgrade to buy from hold according to www.ValuEngine.com. The maker of beauty products has an annual value level at $12.83 with a quarterly pivot at $17.36, a semiannual pivot at $19.81 and weekly risky level at $21.05.

Boyd Gaming ( BYD) ($10.21) missed EPS estimates by 9 cents reporting a loss of 8 cents a share in premarket trading on Thursday. The stock plunged from $12.98 at the close on Wednesday to a low of $10.11 on Monday well below its 200-day SMA at $10.88. The hold rated gaming company has a semiannual value level at $9.29 with a quarterly risky level at $13.78.

Con-way ( CNW) ($41.73) missed EPS estimates by 4 cents earning 58 cents a share in afterhours trading on Wednesday. The sell rated trucker detoured to the woodshed as the stock plunged below its 50-day SMA at $43.42 to a low of $40.15 on Thursday. The 200-day SMA is $38.74 with a semiannual pivot at $41.77 and monthly risky level at $43.63.

Crocs ( CROX) ($12.45) missed EPS estimates by a penny earning 17 cents a share in afterhours trading on Wednesday. By the end of last week the hold rated maker of colorful footwear set a new 52-week low at $11.96. My quarterly value level is $7.64 with a weekly pivot at $13.04 and a monthly risky level at $13.75.

Novo Nordisk ( NVO) ($168.42) reported quarterly results on Thursday earning $2.20 per share. The buy rated pharmaceutical company that concentrates on products for the treatment of diabetes fell below its 50-day and 200-day SMAs at $170.09 and $169.88 with a monthly value level at $156.69 and a semiannual risky level at $174.38.

Oshkosh ( OSK) ($48.53) matched EPS estimates earning 49 cents a share in premarket trading on Thursday. The sell rated maker of vehicle bodies is above its 200-day SMA at $42.18 with my semiannual pivot at $47.75 and semiannual risky level at $48.19.

Bankrate ( RATE) ($17.12) missed EPS estimates by 3 cents earning 11 cents a share in afterhours trading on Wednesday. The hold rated aggregator of financial market data gapped below its 50-day SMA at $19.69 on Thursday to a low of $16.20. The 200-day SMA is $15.34 with a quarterly risky level at $20.37.

Strayer Education ( STRA) ($37.85) beat EPS estimates by 25 cents earning 30 cents a share in premarket trading on Thursday. The hold rated education company gapped below its 200-day SMA at $48.11 to a new multi-year low at $37.35 on Nov. 1. My monthly risky level is $40.39.

Weight Watchers ( WTW) ($33.63) beat EPS estimates by 23 cents earning $1.07 on Wednesday. The stock gapped below its 50-day SMA at $37.82 on Thursday to a new multi-year low at $31.49 on Friday. The hold rated weight control company has a quarterly value level at $29.56 with a monthly pivot at $37.41 and quarterly risky level at $42.14.

Olympic Steel ( ZEUS) ($26.95) missed EPS estimates by 27 cents earning 12 cents a share premarket on Thursday. The sell rated producer of steel broke below its 50-day SMA at $28.07 to a test of its 200-day SMA at $24.93 with a reaction low at $24.56. My semiannual value level at $25.01 was tested at the low with a quarterly risky level at $29.00.

At the time of publication the author held no positions in any of the stocks mentioned.

This article is commentary by an independent contributor, separate from TheStreet's regular news coverage.
Richard Suttmeier is the chief market strategist at AlphaPlus Analytics in addition to ValuEngine.com. He has been a professional in the U.S. Capital Markets since 1972, transferring his engineering skills to the trading and investment world.

Suttmeier has an engineering degree from Georgia Tech and a Master of Science degree from Brooklyn Poly. He began his career in the financial services industry in 1972 trading U.S. Treasury securities in the primary dealer community. He became the first long bond trader for Bache in 1978, and formed the Government Bond Department at LF Rothschild in 1981, helping establish that firm as a primary dealer in 1986. This experience gives him the insights to be an expert on monetary policy, which he features in his newsletters, and market commentary.

Suttmeier's industry licenses include, Series 7 and Registered Principal (Series 24). He has been the Chief Market Strategist for ValuEngine.com since 2008 and often appears on financial TV.

Click here for details on Suttmeier's "Buy and Trade" investment strategy.

Richard Suttmeier can be reached at RSuttmeier@Gmail.com