BOSTON, Nov. 4, 2013 (GLOBE NEWSWIRE) -- LogMeIn, Inc. (Nasdaq:LOGM) will lead a session around BYOA (bring-your-own-apps), the latest employee-driven trend impacting today's enterprise IT environments at the Consumerization of IT in the Enterprise (CITE) Forum, taking place at the Hilton New York on Tuesday, November 5. CIOs and their business counterparts have learned the hard way that saying "no" to user-chosen productivity applications is a non-starter. Eric Bisceglia, Senior Director of Product Marketing at LogMeIn, will lead a session focused on the evolving role of IT given the ever-increasing effects of cloud applications in the workplace. Bisceglia will offer tips on how businesses can embrace the BYOA trend, highlight emerging approaches for managing and securing cloud apps and will cover emerging best practices for partnering with today's empowered end users. Who: Eric Bisceglia, Senior Director, Product Marketing, LogMeIn What: Bring Your Own App: The Secret Weapon for Collaboration Adoption When: Tuesday, November 5, from 11 a.m – 11:30 a.m. ET Where: CITE Forum at the Hilton New York From smartphones to mobile apps, social software, the cloud and 4G networks, the wave of innovation in consumer technology is transforming the way companies do business, both inside and outside the enterprise. The CITE One-Day Forum brings together IT and business executives, venture capitalists and other practitioners to showcase leading efforts and demonstrate how to make this transition. About LogMeIn , Inc. LogMeIn (Nasdaq:LOGM) transforms the way people work and live through secure connections to the computers, devices, data, and people that make up their digital world. The company's cloud services free millions of people to work from anywhere, empower IT professionals to securely embrace the modern cloud-centric workplace, give companies new ways to reach and support today's connected customer, and help businesses bring the next generation of connected products to market.