Mattress Firm Announces Nationwide Initiatives To Support Pancreatic Cancer Awareness Month This November
Mattress Firm, Inc., (NASDAQ:MFRM) the nation’s largest specialty
mattress retailer, today announced its involvement in several
initiatives aimed at raising awareness for pancreatic cancer and funding
Mattress Firm, Inc., (NASDAQ:MFRM) the nation’s largest specialty mattress retailer, today announced its involvement in several initiatives aimed at raising awareness for pancreatic cancer and funding research to find a cure for the deadly disease. With more than 45,000 Americans estimated to be diagnosed with pancreatic cancer this year and an average five-year survival rate of only six percent, pancreatic cancer is the fourth leading cause of cancer death and has the lowest relative survival rate of any major cancer. To date, Mattress Firm has generated more than $500,000 in support of finding a cure for pancreatic cancer. During the month of November, the company ramps up its efforts, partnering with other organizations and its vendors to maximize attention for the cause. “Mattress Firm remains dedicated to finding a cure for pancreatic cancer and we continue to look for opportunities to support this worthy cause,” said Steve Stagner, president and chief executive officer of Mattress Firm. “This year we have expanded our involvement, and I’d like to thank our employees throughout the country, our vendor partners, and our store communities for their continued support.” Percentage of Sales to Support Pancreatic Cancer Throughout the month of November, portions of the proceeds from LuxLiving pillows, Mantua adjustable bases, Protect-a-Bed mattress covers and Serta iComfort mattress sets will go to the Mattress Firm Foundation, which supports pancreatic cancer research and clinical trials. $10 Donation for Every Tempur-Pedic Rest Test Conducted in Stores Mattress Firm is supporting the Tempur-Pedic Rest Test initiative, which generates a $10 donation for every guest who tests a Tempur-Pedic mattress in Mattress Firm’s stores. Sponsor of Pancreatic Cancer Action Network’s PurpleStride Walks Mattress Firm is sponsoring Pancreatic Cancer Action Network’s upcoming PurpleStride Signature Events in twelve cities throughout the South and Midwest. Mattress Firm will sponsor packet pickup in San Antonio, Tampa Bay, Houston, Orlando and Miami this November. The company will also have a team participate in each market and will have an area set up at each event for participants to stop by and receive special coupons. To participate in one of the above events or to donate, please visit Mattress Firm Foundation’s website. Houston Rockets Give Back Partner During the month of November, the Mattress Firm Foundation will be the charity partner for the Houston Rockets Give Back initiative. Fans can donate to the cause and win prizes. Plus, Beautyrest will donate $1 (up to $10,000) for every fan that completes a comfort test during the nine home games in November.