"Luxury sneakers, especially for men, have really expanded from years ago," Brown says. "It used to be that just women were noted for what they were wearing. Now designer brands like Gucci, Louis Vuitton, a lot of these brands are releasing their own luxury sneakers for men." Understanding the inspiration behind Brown's sneaker line, however, requires taking a few steps back. Brown grew up loving fashion and amassing shoes. Even now, Brown estimates he owns at least 50 pairs of sneakers. That may not sound like a lot to women. But how many men do you know with 50 pairs of sneakers in their closet? "I've always had a passion for sneakers, even when sneakers were just Jordans," Brown says. LVL XIII website, and Brown has signed deals with boutiques such as Georgio's, which has stores in Atlanta, Miami and Houston. He is in talks with other retailers to sell the shoes, has just added jewelry to his website and is in talks with E! Entertainment Television for a reality show about his business.