CARLSBAD, Calif., Oct. 2, 2013 /PRNewswire/ -- It's celebration time at Buzztime®, as the news about BEOND™ keeps getting better, 700 percent better and a new milestone for Buzztime: 4 million player registrations.
When Buzztime, the bar and restaurant entertainment leader who launched the industry 29 years ago, announced results of a 4-month trial with 33 locations of a large national chain in which its new tablets experienced a 700 percent increase in customers registering as Buzztime players, reaching a new million mark quickly was only a matter of time. For Buzztime, that time is now. The bar trivia pioneer announced today that it has now reached 4 million player registrations, a number boosted by BEOND. "BEOND is the next generation of Buzztime and its results have been so significant that the 4 million mark in player registrations arrived more quickly than anyone except Buzztime could envision," said Barry Chandler, chief marketing officer at Buzztime. "We knew BEOND was that good and we're excited to share the news that our new platform is a game-changer in an industry that always needs one." With BEOND, the industry's first social, mobile, Tablet Playmaker-based entertainment platform, Buzztime has created a turnkey solution for bar and restaurant owners to attract more customers, engage them more, have them spend more money and come back more often. With the addition of a 700% increase in BEOND player registrations, Buzztime now registers more than 150,000 new players a month. BEOND has also seen a 500 percent increase in gameplay, which is staggering when you consider that Buzztime games are already played more than 52 million times a year by players in more than 3200 bar and restaurant locations. Arbitron studies show that Buzztime players already spend 27 minutes longer and spend $5 more on average than non-players in the bars and restaurants where they play. "We've been putting play to work for nearly three decades and with our BEOND results, we're doing that at unprecedented rates," said Chandler. "That's phenomenal news for bars and restaurant owners who want to attract more guests, have them come back more frequently, stay longer and spend more money. With BEOND, they'll get all of that, and more, 700 percent faster."