Nielsen Holdings NV (NLSN): Today's Featured Computer Software & Services Laggard

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Nielsen Holdings ( NLSN) pushed the Computer Software & Services industry lower today making it today's featured Computer Software & Services laggard. The industry as a whole was unchanged today. By the end of trading, Nielsen Holdings fell $0.51 (-1.4%) to $36.62 on light volume. Throughout the day, 1,718,513 shares of Nielsen Holdings exchanged hands as compared to its average daily volume of 3,238,200 shares. The stock ranged in price between $36.57-$37.00 after having opened the day at $37.00 as compared to the previous trading day's close of $37.13. Other companies within the Computer Software & Services industry that declined today were: Netsol Technologies ( NTWK), down 8.3%, FleetMatics Group ( FLTX), down 8.0%, SuperCom ( SPCB), down 4.8% and SuperCom ( SPCBD), down 4.8%.

Nielsen Holdings N.V., an information and measurement company, provides media and marketing information, analytics, and industry expertise about what consumers buy and watch on a global and local basis. Nielsen Holdings has a market cap of $13.8 billion and is part of the technology sector. Shares are up 19.5% year to date as of the close of trading on Tuesday. Currently there are 6 analysts that rate Nielsen Holdings a buy, 1 analyst rates it a sell, and 3 rate it a hold.

TheStreet Ratings rates Nielsen Holdings as a buy. The company's strengths can be seen in multiple areas, such as its growth in earnings per share, compelling growth in net income, revenue growth, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had somewhat disappointing return on equity.

On the positive front, Sungame ( SGMZ), up 13.6%, GSE Systems ( GVP), up 6.5%, Ebix ( EBIX), up 6.4% and Liquid Holdings Group ( LIQD), up 6.2% , were all gainers within the computer software & services industry with Sap ( SAP) being today's featured computer software & services industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the computer software & services industry could consider iShares S&P NA Tech Software Idx ( IGV) while those bearish on the computer software & services industry could consider ProShares Ultra Short Technology ( REW).

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