Procter & Gamble Co (PG): Today's Featured Consumer Non-Durables Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Procter & Gamble ( PG) pushed the Consumer Non-Durables industry higher today making it today's featured consumer non-durables winner. The industry as a whole closed the day up 0.6%. By the end of trading, Procter & Gamble rose $0.79 (1.0%) to $79.05 on light volume. Throughout the day, 4,816,407 shares of Procter & Gamble exchanged hands as compared to its average daily volume of 7,780,500 shares. The stock ranged in a price between $78.41-$79.18 after having opened the day at $78.44 as compared to the previous trading day's close of $78.26. Other companies within the Consumer Non-Durables industry that increased today were: Blyth ( BTH), up 17.6%, Mercer International ( MERC), up 10.7%, China Xiniya Fashion ( XNY), up 8.0% and Verso Paper ( VRS), up 7.3%.

The Procter & Gamble Company, together with its subsidiaries, manufactures and sells branded consumer packaged goods. The company operates through five segments: Beauty, Grooming, Health Care, Fabric Care and Home Care, and Baby Care and Family Care. Procter & Gamble has a market cap of $214.3 billion and is part of the consumer goods sector. Shares are up 15.3% year to date as of the close of trading on Thursday. Currently there are 12 analysts that rate Procter & Gamble a buy, no analysts rate it a sell, and 7 rate it a hold.

TheStreet Ratings rates Procter & Gamble as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, notable return on equity, increase in stock price during the past year and good cash flow from operations. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, EveryWare Global ( EVRY), down 9.4%, Mannatech ( MTEX), down 8.5%, Tandy Brands Accessories ( TBAC), down 7.6% and Coldwater Creek ( CWTR), down 7.1% , were all laggards within the consumer non-durables industry with Under Armour ( UA) being today's consumer non-durables industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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