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Automatic Data Processing ( ADP) pushed the Technology sector higher today making it today's featured technology winner. The sector as a whole closed the day up 0.1%. By the end of trading, Automatic Data Processing rose $0.79 (1.1%) to $73.13 on average volume. Throughout the day, 2,204,124 shares of Automatic Data Processing exchanged hands as compared to its average daily volume of 1,670,800 shares. The stock ranged in a price between $71.37-$73.28 after having opened the day at $72.45 as compared to the previous trading day's close of $72.34. Other companies within the Technology sector that increased today were: LTX-Credence Corporation ( LTXC), up 37.9%, KongZhong Corporation ( KONG), up 23.9%, LiveDeal ( LIVE), up 23.0% and Datawatch Corporation ( DWCH), up 18.0%.

Automatic Data Processing, Inc., together with its subsidiaries, provides technology-based outsourcing solutions to employers and vehicle retailers and manufacturers worldwide. Automatic Data Processing has a market cap of $34.8 billion and is part of the computer software & services industry. Shares are up 27.1% year to date as of the close of trading on Thursday. Currently there are 7 analysts that rate Automatic Data Processing a buy, 2 analysts rate it a sell, and 13 rate it a hold.

TheStreet Ratings rates Automatic Data Processing as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, good cash flow from operations, largely solid financial position with reasonable debt levels by most measures, expanding profit margins and solid stock price performance. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, The9 ( NCTY), down 11.1%, Liquid Holdings Group ( LIQD), down 10.8%, Daegis ( DAEG), down 10.3% and Deltathree ( DDDC), down 10.0% , were all laggards within the technology sector with Electronic Arts ( EA) being today's technology sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the technology sector could consider Technology Select Sector SPDR ( XLK) while those bearish on the technology sector could consider ProShares Ultra Short Technology ( REW).

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