- iWatch should do something that iPhone doesn't do. iWatch should do something that that is enhanced by the wrist security. iWatch should have so much high tech built into it that the product costs $400 or more and is sold with a subsidy.
Shares of Apple rose slightly Wednesday after U.S. Treasury Secretary Jack Lew criticized the European Union's ruling on the tech giant's taxes.
Apple probably won't see a final resolution of its tax case for four to six years.
Apple's (AAPL) products released under Tim Cook haven't had enough time to catch on, The Verge executive editor Walt Mossberg said on CNBC.
Jim Cramer looks ahead to Apple's event next week.