The Natura Pet Products brand California Natural ® has introduced new packaging throughout its base line that highlights its Pure & Simple™ philosophy of a limited ingredient diet. California Natural has also launched new Grain Free Pork Meal & Sweet Potatoes Formula Adult Dog Food.
The new packaging and California Natural Grain Free Pork Meal and Sweet Potato Formula Adult Dog Food will hit the shelves starting in August 2013. For more information or to find your local retailers visit CaliforniaNaturalPet.com.About California Natural California Natural is nutrition made Pure & Simple™. Using a “less is more” philosophy, California Natural is dedicated to providing complete nutrition from the fewest ingredients. Each limited ingredient formula is carefully designed using only high-quality animal protein and the fewest carbohydrates possible, delivering pure and simple nutrition for pet health and peace of mind. About Natura Pet Products Natura Pet Products is recognized as a trusted name behind natural and holistic pet foods and treats. Founded more than 20 years ago by John and Ann Rademakers and Peter Atkins, Natura is dedicated to providing the best natural nutrition. Natura is committed to making premium pet foods and treats based on nutritional science and high-quality ingredients, combined with trusted manufacturing processes, for complete pet health. Lines include: Innova ®, California Natural ®, EVO ®, HealthWise ®, Mother Nature ® and Karma ®. To learn more about Natura Pet Products or for in-depth pet nutrition information, please call (800) 532-7261 or visit NaturaPet.com.