Amazon.com Inc (AMZN): Today's Featured Internet Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Amazon.com ( AMZN) pushed the Internet industry lower today making it today's featured Internet laggard. The industry as a whole closed the day down 1.4%. By the end of trading, Amazon.com fell $3.00 (-1.1%) to $280.98 on light volume. Throughout the day, 1,443,148 shares of Amazon.com exchanged hands as compared to its average daily volume of 2,689,900 shares. The stock ranged in price between $280.00-$284.87 after having opened the day at $284.59 as compared to the previous trading day's close of $283.98. Other companies within the Internet industry that declined today were: Deltathree ( DDDC), down 10.0%, ChinaNet Online Holdings ( CNET), down 9.0%, Mediabistro ( MBIS), down 7.4% and ChinaCache International Holdings ( CCIH), down 7.0%.

Amazon.com, Inc. operates as an online retailer in North America and internationally. The company operates in two segments, North America and International. Amazon.com has a market cap of $128.6 billion and is part of the services sector. Shares are up 12.2% year to date as of the close of trading on Thursday. Currently there are 24 analysts that rate Amazon.com a buy, no analysts rate it a sell, and 9 rate it a hold.

TheStreet Ratings rates Amazon.com as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and good cash flow from operations. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and poor profit margins.

On the positive front, SouFun Holdings ( SFUN), up 7.4%, Vipshop Holdings ( VIPS), up 6.9%, Taomee Holdings ( TAOM), up 5.2% and Angie's List ( ANGI), up 4.2%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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