Main Characteristics1. Ultra-thin, lightweight size allows flexibility in end-product design The piezo actuator used in the new product was born from Kyocera’s proprietary fine ceramic material technology and lamination technology, combined with a special film. Smart Sonic Sound can create the same audio volume as conventional electromagnetic speakers in just a fraction of the width and weight. This allows for the speaker device to be built onto the front face of an end-product with ease — contributing to flexibility and enhancements in end-product designs.
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3. No rare earth elements usedElectromagnetic speakers use the repulsion force of magnetic fields created between the magnet and coil to produce sound, which is achieved through the use of rare earth elements such as neodymium. Conversely, the core component in the Smart Sonic Sound is made of a piezo actuator (fine ceramics) and resins, so the new product eliminates the use of rare earths. Kyocera will continue to develop new applications for the use of its piezo film speaker, helping to contribute to the further downsizing of electronic equipment. Other products using Kyocera piezo actuators Kyocera has developed a range of piezo actuator products using the company’s proprietary technology. Among the wide range of applications, some notable examples include: actuators *2 for diesel-engine vehicles requiring high reliability; actuators *3 in the world’s fastest inkjet printhead *4 used for on-demand printing applications; as well as Kyocera’s Smart Sonic Receiver. *1 The world’s first use of a ceramic piezoelectric actuator as the sound device for a flat-screen television. As of July 31, 2013; based on research by Kyocera.*2 These actuators control fuel injection, thus enhancing fuel efficiency and reducing emissions.*3 These actuators are used to control the ejection of ink drops in inkjet printheads.*4 As of July 31, 2013; based on research by Kyocera.“Smart Sonic” and “Smart Sonic Receiver” are registered trademarks of Kyocera Corporation. For more photos and graphics, please visit: http://global.kyocera.com/news/2013/0805_ndit.html About KYOCERA Kyocera Corporation (NYSE:KYO)(TOKYO:6971) ( http://global.kyocera.com/), the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of fine ceramics (also known as “advanced ceramics”). By combining these engineered materials with metals and integrating them with other technologies, Kyocera has become a leading supplier of industrial ceramics, electronic components, mobile phones, solar power generating systems, printers, copiers, semiconductor packages and cutting tools. During the year ended March 31, 2013, the company’s net sales totaled 1.28 trillion yen (approx. USD13.6 billion). The company is ranked #492 on Forbes magazine’s 2013 “Global 2000” listing of the world’s largest publicly traded companies.