Today's Stocks Driving Success For The Diversified Services Industry

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

All three major indices are trading up today with the Dow Jones Industrial Average ( ^DJI) trading up 70 points (0.5%) at 14,846 as of Wednesday, Aug. 28, 2013, 12:45 PM ET. The NYSE advances/declines ratio sits at 1,865 issues advancing vs. 1,062 declining with 104 unchanged.

The Diversified Services industry currently sits up 0.2% versus the S&P 500, which is up 0.6%. Top gainers within the industry include 51job ( JOBS), up 3.9%, Shutterfly ( SFLY), up 3.0%, AthenaHealth ( ATHN), up 1.9%, Jacobs Engineering Group ( JEC), up 0.9% and MasterCard Incorporated ( MA), up 0.8%.

TheStreet would like to highlight 5 stocks pushing the industry higher today:

5. Zillow ( Z) is one of the companies pushing the Diversified Services industry higher today. As of noon trading, Zillow is up $4.03 (4.7%) to $89.21 on average volume. Thus far, 626,411 shares of Zillow exchanged hands as compared to its average daily volume of 904,600 shares. The stock has ranged in price between $84.19-$89.66 after having opened the day at $85.05 as compared to the previous trading day's close of $85.18.

Zillow, Inc. engages in the operation of a real estate and home-related information marketplace on mobile and the Web in the United States. Zillow has a market cap of $2.5 billion and is part of the technology sector. Shares are up 207.0% year to date as of the close of trading on Tuesday. Currently there are 2 analysts that rate Zillow a buy, no analysts rate it a sell, and 4 rate it a hold.

TheStreet Ratings rates Zillow as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and solid stock price performance. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and weak operating cash flow. Get the full Zillow Ratings Report now.

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

4. As of noon trading, Moody's Corporation ( MCO) is up $0.70 (1.1%) to $64.13 on light volume. Thus far, 288,222 shares of Moody's Corporation exchanged hands as compared to its average daily volume of 1.4 million shares. The stock has ranged in price between $63.25-$64.19 after having opened the day at $63.39 as compared to the previous trading day's close of $63.43.

Moody's Corporation provides credit ratings; and credit, capital markets, and economic related research, data, and analytical tools worldwide. Moody's Corporation has a market cap of $14.3 billion and is part of the services sector. Shares are up 26.1% year to date as of the close of trading on Tuesday. Currently there are 2 analysts that rate Moody's Corporation a buy, no analysts rate it a sell, and 5 rate it a hold.

TheStreet Ratings rates Moody's Corporation as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, impressive record of earnings per share growth, compelling growth in net income, expanding profit margins and solid stock price performance. We feel these strengths outweigh the fact that the company shows weak operating cash flow. Get the full Moody's Corporation Ratings Report now.

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

3. As of noon trading, Western Union Company ( WU) is up $0.20 (1.1%) to $17.85 on light volume. Thus far, 1.4 million shares of Western Union Company exchanged hands as compared to its average daily volume of 5.7 million shares. The stock has ranged in price between $17.65-$17.92 after having opened the day at $17.65 as compared to the previous trading day's close of $17.65.

The Western Union Company provides money movement and payment services worldwide. The company operates in three segments: Consumer-to-Consumer, Consumer-to-Business, and Business Solutions. The Consumer-to-Consumer segment offers cash money transfer services involving walk-in agent locations. Western Union Company has a market cap of $10.1 billion and is part of the financial sector. Shares are up 29.7% year to date as of the close of trading on Tuesday. Currently there are 5 analysts that rate Western Union Company a buy, 3 analysts rate it a sell, and 15 rate it a hold.

TheStreet Ratings rates Western Union Company as a buy. The company's strengths can be seen in multiple areas, such as its good cash flow from operations, expanding profit margins, increase in stock price during the past year and notable return on equity. We feel these strengths outweigh the fact that the company has had somewhat weak growth in earnings per share. Get the full Western Union Company Ratings Report now.

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

2. As of noon trading, United Rentals ( URI) is up $0.76 (1.4%) to $54.98 on light volume. Thus far, 525,772 shares of United Rentals exchanged hands as compared to its average daily volume of 2.1 million shares. The stock has ranged in price between $53.86-$55.05 after having opened the day at $54.17 as compared to the previous trading day's close of $54.22.

United Rentals, Inc., through its subsidiaries, operates as an equipment rental company. It offers approximately 3,300 classes of equipment for rent to customers comprising construction and industrial companies, manufacturers, utilities, municipalities, homeowners, and government entities. United Rentals has a market cap of $5.3 billion and is part of the services sector. Shares are up 19.1% year to date as of the close of trading on Tuesday. Currently there are 5 analysts that rate United Rentals a buy, no analysts rate it a sell, and 1 rates it a hold.

TheStreet Ratings rates United Rentals as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, compelling growth in net income, good cash flow from operations, expanding profit margins and notable return on equity. We feel these strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated. Get the full United Rentals Ratings Report now.

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

1. As of noon trading, SBA Communications ( SBAC) is up $0.58 (0.8%) to $74.88 on light volume. Thus far, 589,371 shares of SBA Communications exchanged hands as compared to its average daily volume of 1.6 million shares. The stock has ranged in price between $73.79-$75.06 after having opened the day at $74.28 as compared to the previous trading day's close of $74.30.

SBA Communications Corporation owns and operates wireless communications towers in the United States, Canada, Costa Rica, El Salvador, Guatemala, Nicaragua, Panama, and Brazil. SBA Communications has a market cap of $9.4 billion and is part of the services sector. Shares are up 3.6% year to date as of the close of trading on Tuesday. Currently there are 12 analysts that rate SBA Communications a buy, no analysts rate it a sell, and 1 rates it a hold.

TheStreet Ratings rates SBA Communications as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, solid stock price performance and increase in net income. However, as a counter to these strengths, we also find weaknesses including disappointing return on equity and generally higher debt management risk. Get the full SBA Communications Ratings Report now.

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

If you are interested in one of these 5 stocks, ETFs may be of interest. Investors who are bullish on the diversified services industry could consider iShares Dow Jones US Cons Services ( IYC) while those bearish on the diversified services industry could consider ProShares Ultra Short Consumer Sers ( SCC).

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