Amazon.com Inc (AMZN): Today's Featured Internet Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Amazon.com ( AMZN) pushed the Internet industry higher today making it today's featured internet winner. The industry as a whole closed the day up 1.0%. By the end of trading, Amazon.com rose $5.16 (1.8%) to $289.73 on light volume. Throughout the day, 1,412,478 shares of Amazon.com exchanged hands as compared to its average daily volume of 2,775,000 shares. The stock ranged in a price between $284.80-$289.87 after having opened the day at $284.80 as compared to the previous trading day's close of $284.57. Other companies within the Internet industry that increased today were: Tremor Video ( TRMR), up 7.3%, ChinaNet Online Holdings ( CNET), up 6.5%, Bitauto Holdings ( BITA), up 5.7% and BroadVision ( BVSN), up 5.3%.

Amazon.com, Inc. operates as an online retailer in North America and internationally. The company operates in two segments, North America and International. Amazon.com has a market cap of $131.2 billion and is part of the services sector. Shares are up 14.4% year to date as of the close of trading on Wednesday. Currently there are 25 analysts that rate Amazon.com a buy, no analysts rate it a sell, and 9 rate it a hold.

TheStreet Ratings rates Amazon.com as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and good cash flow from operations. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and poor profit margins.

On the negative front, Deltathree ( DDDC), down 9.1%, Taomee Holdings ( TAOM), down 7.1%, YY ( YY), down 5.7% and LiveDeal ( LIVE), down 5.4%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.
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