Nike Inc. (NKE): Today's Featured Consumer Non-Durables Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Nike ( NKE) pushed the Consumer Non-Durables industry higher today making it today's featured consumer non-durables winner. The industry as a whole closed the day up 0.7%. By the end of trading, Nike rose $0.73 (1.1%) to $64.86 on light volume. Throughout the day, 2,520,681 shares of Nike exchanged hands as compared to its average daily volume of 3,643,700 shares. The stock ranged in a price between $63.90-$65.17 after having opened the day at $64.21 as compared to the previous trading day's close of $64.13. Other companies within the Consumer Non-Durables industry that increased today were: STR Holdings ( STRI), up 6.3%, EveryWare Global ( EVRY), up 5.2%, Rogers Corporation ( ROG), up 4.7% and AEP Industries ( AEPI), up 4.4%.

NIKE, Inc., together with its subsidiaries, engages in the design, development, marketing, and sale of athletic footwear, apparel, equipment, and accessories, as well as in the provision of services to men, women, and kids worldwide. Nike has a market cap of $46.0 billion and is part of the consumer goods sector. Shares are up 24.3% year to date as of the close of trading on Wednesday. Currently there are 8 analysts that rate Nike a buy, no analysts rate it a sell, and 12 rate it a hold.

TheStreet Ratings rates Nike as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, notable return on equity, reasonable valuation levels and expanding profit margins. Although no company is perfect, currently we do not see any significant weaknesses which are likely to detract from the generally positive outlook.

On the negative front, Verso Paper ( VRS), down 5.4%, China XD Plastics ( CXDC), down 3.0%, Northern Technologies International ( NTIC), down 2.9% and Exceed Company ( EDS), down 2.6% , were all laggards within the consumer non-durables industry with Fifth & Pacific Companies ( FNP) being today's consumer non-durables industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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