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Ball Corporation ( BLL) pushed the Consumer Goods sector higher today making it today's featured consumer goods winner. The sector as a whole closed the day down 0.8%. By the end of trading, Ball Corporation rose $0.53 (1.2%) to $45.54 on average volume. Throughout the day, 1,206,529 shares of Ball Corporation exchanged hands as compared to its average daily volume of 991,800 shares. The stock ranged in a price between $44.75-$45.54 after having opened the day at $44.88 as compared to the previous trading day's close of $45.01. Other companies within the Consumer Goods sector that increased today were: Tianli Agritech ( OINK), up 18.0%, Castle Brands Incorporated ( ROX), up 13.5%, Tofutti Brands ( TOF), up 7.3% and National Beverage Corporation ( FIZZ), up 7.1%.

Ball Corporation, together with its subsidiaries, supplies metal packaging products to the beverage, food, personal care, and household products industries in the United States and internationally. Ball Corporation has a market cap of $6.5 billion and is part of the consumer non-durables industry. Shares are up 0.6% year to date as of the close of trading on Friday. Currently there are 2 analysts that rate Ball Corporation a buy, no analysts rate it a sell, and 8 rate it a hold.

TheStreet Ratings rates Ball Corporation as a buy. The company's strengths can be seen in multiple areas, such as its notable return on equity and increase in stock price during the past year. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, China Automotive Systems ( CAAS), down 17.1%, Bridgford Foods Corporation ( BRID), down 10.6%, Furniture Brands International ( FBN), down 10.1% and Shiloh Industries ( SHLO), down 9.2% , were all laggards within the consumer goods sector with Xerox Corporation ( XRX) being today's consumer goods sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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