SALT LAKE CITY, Aug. 14, 2013 (GLOBE NEWSWIRE) -- Fifty-five customized Jeep Wranglers are changing lives from Hawaii to Florida, Oregon to Arizona. Keys and clear titles to these symbols of freedom were presented recently to a variety of young, old, employed and retired individuals at a Denver event of Salt Lake City-based global network marketing and healthy-living products company LifeVantage Corporation. The 55 Jeeps are the first to be awarded to the company's top-performing independent distributors as part of a new program called My LifeVenture. Click here to view video footage of our initial rollout of the My LifeVenture Jeep Program: http://media.lifevantage.com/previews/l7kBL7GU-WmPtkBUz . "The My LifeVenture program reflects our company's culture of promoting self-fulfillment, expanding personal horizons and seizing life's adventure," says LifeVantage President and Chief Executive Officer Douglas C. Robinson. "As a network marketing company, we have attracted some 65,000 individuals to market our science-based, healthy-living products as independent distributors in the U.S., Asia and beyond. Our products, like Protandim®, the Nrf2 Synergizer® patented dietary supplement, are distinguished by impressive scientific research; our distributor training and support is the best in the industry. But we wanted to establish a new benchmark for distributor recognition and reward. Giving away Jeep Wranglers – vehicles that embody freedom, adventure, family and fun – makes this exciting new program totally unique and utterly appropriate for our healthy-living mission." Distributors who qualify for Jeeps don't simply get the keys and the right to pick their custom accessories; they're enrolled in the My LifeVenture experience – an endless calendar of special adventures, like caravanning up Pikes Peak, Colorado, in late July, and exploring Coeur D'Alene, Idaho in August. Some of the excursions will be designed to leverage the Jeeps' free-wheeling, off-road capabilities, while others will showcase the smooth ride on open highways, but all will provide memorable bonding opportunities for everyone involved.