Directv (DTV): Today's Featured Services Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Directv ( DTV) pushed the Services sector higher today making it today's featured services winner. The sector as a whole closed the day down 0.6%. By the end of trading, Directv rose $0.79 (1.3%) to $61.90 on average volume. Throughout the day, 3,324,543 shares of Directv exchanged hands as compared to its average daily volume of 3,532,900 shares. The stock ranged in a price between $60.75-$62.14 after having opened the day at $60.89 as compared to the previous trading day's close of $61.11. Other companies within the Services sector that increased today were: China Yida ( CNYD), up 47.5%, Liberty Media Corporation Class A ( LMCA), up 29.9%, Digital Generation ( DGIT), up 26.4% and Era Group ( ERA), up 25.1%.

DIRECTV provides digital television entertainment in the United States and Latin America. The company engages in acquiring, promoting, selling, and distributing digital entertainment programming primarily through satellite to residential and commercial subscribers. Directv has a market cap of $33.9 billion and is part of the media industry. Shares are up 23.1% year to date as of the close of trading on Tuesday. Currently there are 11 analysts that rate Directv a buy, 1 analyst rates it a sell, and 7 rate it a hold.

TheStreet Ratings rates Directv as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, increase in stock price during the past year, growth in earnings per share, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, YRC Worldwide ( YRCW), down 17.7%, Newtek Business Services ( NEWT), down 16.7%, Dex Media ( DXM), down 13.9% and Excel Maritime Carriers ( EXM), down 13.5% , were all laggards within the services sector with TJX Companies ( TJX) being today's services sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the services sector could consider iShares Dow Jones US Cons Services ( IYC) while those bearish on the services sector could consider ProShares Ultra Short Consumer Sers ( SCC).

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