Zynga Inc (ZNGA): Today's Featured Internet Laggard

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Zynga ( ZNGA) pushed the Internet industry lower today making it today's featured Internet laggard. The industry as a whole closed the day up 0.8%. By the end of trading, Zynga fell $0.49 (-14.0%) to $3.01 on heavy volume. Throughout the day, 80,106,799 shares of Zynga exchanged hands as compared to its average daily volume of 22,259,100 shares. The stock ranged in price between $2.85-$3.02 after having opened the day at $2.94 as compared to the previous trading day's close of $3.50. Other companies within the Internet industry that declined today were: Innodata ( INOD), down 5.3%, HomeAway ( AWAY), down 5.1%, MeetMe ( MEET), down 4.0% and ChinaNet Online Holdings ( CNET), down 3.4%.

Zynga Inc. develops, markets, and operates online social games as live services on the Internet, social networking sites, and mobile platforms in the United States and internationally. Zynga has a market cap of $2.0 billion and is part of the technology sector. Shares are up 39.0% year to date as of the close of trading on Thursday. Currently there are 2 analysts that rate Zynga a buy, 3 analysts rate it a sell, and 15 rate it a hold.

TheStreet Ratings rates Zynga as a sell. The company's weaknesses can be seen in multiple areas, such as its weak operating cash flow and generally disappointing historical performance in the stock itself.

On the positive front, Friendfinder Networks ( FFN), up 31.6%, Remark Media ( MARK), up 15.1%, SouFun Holdings ( SFUN), up 12.8% and Professional Diversity Network ( IPDN), up 10.3% , were all gainers within the internet industry with eBay ( EBAY) being today's featured internet industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

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