Yum Brands Inc (YUM): Today's Featured Services Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Yum Brands ( YUM) pushed the Services sector lower today making it today's featured Services laggard. The sector as a whole closed the day down 0.3%. By the end of trading, Yum Brands fell $1.04 (-1.5%) to $70.43 on average volume. Throughout the day, 3,098,754 shares of Yum Brands exchanged hands as compared to its average daily volume of 3,104,600 shares. The stock ranged in price between $70.03-$71.57 after having opened the day at $71.43 as compared to the previous trading day's close of $71.47. Other companies within the Services sector that declined today were: Digital Domain Media Group ( DDMGQ), down 15.0%, Digital Domain Media Group ( DDMG), down 15.0%, Allegiant Travel Company ( ALGT), down 11.6% and China HGS Real Estate ( HGSH), down 11.4%.

YUM! Brands, Inc., together with its subsidiaries, operates quick service restaurants in the United States and internationally. It operates in six segments: YUM Restaurants China, YUM Restaurants International, Taco Bell U.S., KFC U.S., Pizza Hut U.S., and YUM Restaurants India. Yum Brands has a market cap of $32.2 billion and is part of the leisure industry. Shares are up 7.6% year to date as of the close of trading on Monday. Currently there are 8 analysts that rate Yum Brands a buy, 1 analyst rates it a sell, and 12 rate it a hold.

TheStreet Ratings rates Yum Brands as a buy. The company's strengths can be seen in multiple areas, such as its increase in stock price during the past year and notable return on equity. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the positive front, dELiA*s ( DLIA), up 15.8%, Genco Shipping & Trading ( GNK), up 12.5%, Lee ( LEE), up 11.1% and Box Ships ( TEU), up 9.8% , were all gainers within the services sector with Time Warner Cable ( TWC) being today's featured services sector leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the services sector could consider iShares Dow Jones US Cons Services ( IYC) while those bearish on the services sector could consider ProShares Ultra Short Consumer Sers ( SCC).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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