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NEW YORK ( TheStreet) -- General Mills (NYSE: GIS) hit a new 52-week high Thursday as it is currently trading at $50.98, above its previous 52-week high of $50.97 with 2.8 million shares traded as of 3:21 p.m. ET. Average volume has been 3.6 million shares over the past 30 days. General Mills has a market cap of $31.74 billion and is part of the consumer goods sector and food & beverage industry. Shares are up 23.5% year to date as of the close of trading on Wednesday. General Mills, Inc. manufactures and markets branded consumer foods worldwide. The company also supplies branded and unbranded food products to the foodservice and commercial baking industries.