Discovery Communications Inc (DISCA): Today's Featured Media Winner

Discovery Communications ( DISCA) pushed the Media industry higher today making it today's featured media winner. The industry as a whole was unchanged today. By the end of trading, Discovery Communications rose $0.95 (1.2%) to $82.86 on light volume. Throughout the day, 785,006 shares of Discovery Communications exchanged hands as compared to its average daily volume of 1,428,300 shares. The stock ranged in a price between $81.56-$82.87 after having opened the day at $81.81 as compared to the previous trading day's close of $81.91. Other companies within the Media industry that increased today were: Mandalay Digital Group ( MNDL), up 7.2%, Mandalay Digital Group ( MNDLD), up 7.2%, Digital Domain Media Group ( DDMG), up 7.1% and Digital Domain Media Group ( DDMGQ), up 7.1%.

Discovery Communications, Inc. operates as a non fiction media company worldwide. It operates through three segments: U.S. Networks, International Networks, and Education. The company provides original and purchased content across various distribution platforms. Discovery Communications has a market cap of $12.0 billion and is part of the services sector. Shares are up 29.0% year to date as of the close of trading on Tuesday. Currently there are 10 analysts that rate Discovery Communications a buy, no analysts rate it a sell, and 12 rate it a hold.

TheStreet Ratings rates Discovery Communications as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, solid stock price performance, growth in earnings per share and expanding profit margins. We feel these strengths outweigh the fact that the company shows weak operating cash flow.

On the negative front, Entravision Communications Corporation ( EVC), down 8.9%, Pandora Media ( P), down 8.6%, Dolan ( DM), down 5.9% and Tiger Media ( IDI), down 5.3% , were all laggards within the media industry with News Corporation ( NWSA) being today's media industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the media industry could consider PowerShares Dynamic Media ( PBS) while those bearish on the media industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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