Demand has been so high for the Model S that the company raised global deliveries guidance on its last earnings report. It now expects to deliver 21,000 vehicles this year, up from a prior goal of 20,000 cars. Not only are Tesla fans showing interest in the product, but so is the general public. Consumer Reports gave the Model S a near-perfect score of 99, citing the car's power, handling, and interior. Analysts are falling over themselves to raise price targets on Tesla. One analyst went so far as to call Tesla America's fourth automaker, behind Ford Motors ( F), General Motors ( GM) and Chrysler. The hype surrounding this company is approaching, and in some cases, has surpassed Apple ( AAPL) levels. Judging by the results, it's clearly warranted. Not everyone believes the hype, though. Bank of America Merrill Lynch analyst John Lovallo, who rates shares "underperform" with a $39 price objective, believes the optimism surrounding the company might be unwarranted. "