Directv (DTV): Today's Featured Media Winner

Directv ( DTV) pushed the Media industry higher today making it today's featured media winner. The industry as a whole closed the day up 0.1%. By the end of trading, Directv rose $0.91 (1.5%) to $61.64 on average volume. Throughout the day, 4,832,580 shares of Directv exchanged hands as compared to its average daily volume of 4,015,600 shares. The stock ranged in a price between $60.28-$61.97 after having opened the day at $60.37 as compared to the previous trading day's close of $60.73. Other companies within the Media industry that increased today were: Emmis Communications ( EMMS), up 18.2%, VisionChina Media ( VISN), up 9.9%, Bona Film Group ( BONA), up 8.5% and Envoy Capital Group ( ECGI), up 6.8%.

DIRECTV provides digital television entertainment in the United States and Latin America. The company engages in acquiring, promoting, selling, and distributing digital entertainment programming primarily through satellite to residential and commercial subscribers. Directv has a market cap of $34.1 billion and is part of the services sector. The company has a P/E ratio of 13.0, below the S&P 500 P/E ratio of 17.7. Shares are up 21.1% year to date as of the close of trading on Thursday. Currently there are 13 analysts that rate Directv a buy, 1 analyst rates it a sell, and 6 rate it a hold.

TheStreet Ratings rates Directv as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, solid stock price performance, growth in earnings per share and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, Digital Domain Media Group ( DDMGQ), down 38.9%, Digital Domain Media Group ( DDMG), down 38.9%, ChinaNet Online Holdings ( CNET), down 4.8% and Saga Communications ( SGA), down 3.8% , were all laggards within the media industry with Sirius XM Radio ( SIRI) being today's media industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the media industry could consider PowerShares Dynamic Media ( PBS) while those bearish on the media industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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