SAN DIEGO, June 26, 2013 /PRNewswire/ -- Teradata (NYSE: TDC), the leading analytic data solutions company, today introduced the Teradata Portfolio for Hadoop that provides the most open, flexible, and comprehensive options to deploy and manage Apache™ Hadoop. The Teradata Portfolio for Hadoop offers customers new flexible Hadoop®-based product platforms, software, consulting services, training, and customer support. Teradata's innovations have made Hadoop easier to integrate into modern enterprise data architectures and enable more users to know more, and do more with data in Hadoop. (Logo: http://photos.prnewswire.com/prnh/20130415/CL94334LOGO ) Please follow this link to view the news release on Teradata.com http://www.teradata.com/News-Releases/2013/Teradata-Delivers-Industrys-First-Flexible-Comprehensive-Hadoop-Portfolio/ "Teradata is now off and running as a trusted single source for all things Hadoop with many leading customers such as Dell, Inc., Otto Group, PT XL Axiata Tbk mobile telecommunications, Swisscom Schweiz AG, and Wells Fargo Bank," said Scott Gnau, president, Teradata Labs. "We built The Teradata Portfolio for Hadoop to support organizations struggling with Hadoop implementations by taking the complexity and cost out of deploying and managing the solutions." Increasing data volumes, complexity, and velocity have created many challenges for organizations. They must evolve their enterprise data architecture to develop an ever-faster ability to capture, store, and refine the data. This requires that organizations be able to process social media, documents, text, images, audio, and other forms of multi-structured data. Hadoop has gained in popularity as a key enabler of the next-generation data architecture, but organizations are struggling with deployment of its uniquely engineered features. A part of the challenge is the cost of hiring several Hadoop specialists or data scientists, which is too high for many "main street" organizations to pay. "Teradata and Hortonworks have extended their strategic partnership to allow Teradata to resell and offer support for Hortonworks Data Platform. Working together, we are simplifying the deployment of Apache Hadoop and enabling customers to leverage all their data to create substantial business value," said Rob Bearden, chief executive officer, Hortonworks. "Now Teradata can offer the proven 100 percent open-source Hortonworks Data Platform, customer support, and direct access to the latest technologies coming from the Apache Hadoop community." To respond to the customers' challenges and help them extend their data architectures, the Teradata Portfolio for Hadoop offers organizations flexible choices for Hadoop implementation. For IT departments who want turnkey, ready-to-run solutions, Teradata offers two premium platforms: Teradata Appliance for Hadoop and Teradata Aster Big Analytics Appliance. For engineering-led IT departments who prefer to build their own systems, but want the support of Teradata, two commodity platforms for Hadoop are available: Teradata Commodity Offering for Hadoop and Teradata Software Only for Hadoop. The variety of Hadoop implementations provides organizations real choices depending on the level of enterprise expertise and budgetary constraints. Teradata offers the flexibility to seamlessly move Hadoop projects from development to production, because of the common Hortonworks Data Platform throughout the portfolio. In addition, Teradata assists organizations with software, robust consulting services, and customer support to further make Hadoop a valuable part of the next-generation Teradata® Unified Data Architecture™. "Teradata is one of the leading analytics solutions focusing on [data warehousing] and big data analytics," writes Noel Yuhanna, principal analyst, Forrester Research, Inc. in a recent report, The Steadily Growing Database Market Is Increasing Enterprises' Choices, Forrester Research, Inc., June 7, 2013. "Teradata Unified Data Architecture integrates the Teradata [integrated data warehouse] platform, Teradata Aster discovery platform, and Hadoop technology to offer enterprises an end-to-end analytical solution that supports any type of data." Teradata Premium Platforms for Hadoop The premium-level platforms benefit from unique software features not available from other vendors that enhance Hadoop's reliability, manageability, connectivity, and improve the ease of use. The Teradata Appliance for Hadoop has enhanced reliability with Teradata Customer Service and Teradata Vital Infrastructure, which proactively detects and addresses 70 percent of any system failures to keep customers productive. In addition, Teradata provides out-of-the-box NameNode high availability capability for seamless failover to maintain uninterrupted access for users and applications.