Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model All three major indices are trading down today with the Dow Jones Industrial Average ( ^DJI) trading down 3 points (0.0%) at 15,304 as of Thursday, May 23, 2013, 12:50 PM ET. The NYSE advances/declines ratio sits at 979 issues advancing vs. 1,985 declining with 110 unchanged. The Consumer Non-Durables industry currently sits down 0.33 versus the S&P 500, which is down 0.37. TheStreet Ratings group would like to highlight 4 stocks pushing the industry higher today: 4. Estee Lauder Cos ( EL) is one of the companies pushing the Consumer Non-Durables industry higher today. As of noon trading, Estee Lauder Cos is up $0.42 (0.60) to $70.56 on light volume Thus far, 565,379 shares of Estee Lauder Cos exchanged hands as compared to its average daily volume of 1.7 million shares. The stock has ranged in price between $69.69-$70.68 after having opened the day at $70.04 as compared to the previous trading day's close of $70.14. The Estee Lauder Companies Inc. engages in the manufacture, marketing, and sale of skin care, makeup, fragrance, and hair care products worldwide. Estee Lauder Cos has a market cap of $17.0 billion and is part of the consumer goods sector. The company has a P/E ratio of 28.7, above the S&P 500 P/E ratio of 17.7. Shares are up 18.8% year to date as of the close of trading on Wednesday. Currently there are 11 analysts that rate Estee Lauder Cos a buy, no analysts rate it a sell, and 6 rate it a hold. TheStreet Ratings rates Estee Lauder Cos as a buy. The company's strengths can be seen in multiple areas, such as its impressive record of earnings per share growth, compelling growth in net income, revenue growth, largely solid financial position with reasonable debt levels by most measures and expanding profit margins. We feel these strengths outweigh the fact that the company is trading at a premium valuation based on our review of its current price compared to such things as earnings and book value. Get the full Estee Lauder Cos Ratings Report now. Exclusive Offer: Jim Cramer's 'go-to' small/mid-cap guru Bryan Ashenberg only buys stocks he thinks could return 50-100%. See his top picks for 14-days FREE.