The move didn't really move Abercrombie shares. The stock closed down 0.2% on Wednesday to $54.11. The petition was created by Benjamin O'Keefe, 18, of Orlando, Fla., who describes himself as an actor, filmmaker and activist. According to the Change.org press release, he is also a survivor of an eating disorder.
O'Keefe, along with advocates from the National Eating Disorder Association met with company executives at Abercrombie's headquarters in New Albany, Ohio on Tuesday to deliver the signatures and to discuss the online consumer outrage sparked by the CEO's controversial comments.
O'Keefe said he's optimistic that Abercrombie will create a consumer culture that is open to all. "I took my petition and the voices of 68,000 people from across the globe who added their names to Abercrombie & Fitch's headquarters, demanding an apology and a plan from the company to map a way forward where all young customers feel welcome and embraced at their stores," O'Keefe said in a statement in the Change.org release. "I'm happy to hear that Abercrombie took my passion and your voices to heart in this meeting and plans to take concrete steps to show their support for diversity and inclusion." An Abercrombie spokesman wasn't immediately available on Wednesday. "I will continue these conversations with their executive staff to share our concerns with them to make sure that consumers see those changes implemented in their local Abercrombie store," O'Keefe added. "When the voices of many come together to amplify something they believe in, change does come!" -- Written by Laurie Kulikowski in New York. Follow @LKulikowski To contact Laurie Kulikowski, send an email to: Laurie.Kulikowski@thestreet.com. >To submit a news tip, email: firstname.lastname@example.org.
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