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The deal was also approved by the boards of DXH and Iconix Brand, which owns 80% of the Peanuts brand and 100% of the Strawberry Shortcake brand.
Denim is cropping up everywhere from catwalks to style magazines.
MetLife dumped the Peanuts characters from its ad campaigns this year. Now Iconix Brand Group is considering selling its majority stake in the company behind Charlie Brown's gang.