LAS VEGAS, April 29, 2013 /PRNewswire/ -- As the world experiences sweeping business change powered by big data, cloud, mobile and social business technologies, IBM (NYSE: IBM) today unveiled new business process and integration software and services that will enable global organizations to accelerate adoption. According to an IBM study, CEOs for the first time have identified technology as the most important external aspect impacting their organizations today[i]. As the adoption of big data, cloud, mobile and social business technology continue to transform industries, organizations increasingly value how these technologies can improve customer engagement, forge new partnerships and drive competitive advantage. Yet, many organizations are still struggling to reinvent their business operations and keep pace with the explosion of mobile channels and volume of data being generated. To meet these growing needs, IBM's new business process and integration software and services will enableorganizations to extend and connect their existing infrastructures to a wide variety of mobile devices and machine-to-machine (M2M) technologies. As a result, clients will now be able to simplify day-to-day operations and reach their customers and constituents with insightful information, anywhere and anytime. At the cornerstone of this strategy is IBM MessageSight, a new appliance designed to help organizations manage and communicate with the billions of mobile devices and sensors found in systems such as automobiles, traffic management systems, smart buildings and household appliances. New Software and Services Transform Business Operations On a Smarter Planet, business processes must be instant, seamless and insightful. Whether an insurance agent in the field needs to process a claim or a doctor requires immediate test results to seamlessly route patients through a hospital, these tasks are expected to be simple and immediate. To help clients meet these demands, IBM is extending its Business Process Management (BPM) and Operational Decision Management (ODM) solutions to integrate with the IBM MobileFirst portfolio. With access to these IBM MobileFirst capabilities, clients can now infuse their processes and operational decision making into custom mobile apps, accelerating the delivery of mobile BPM applications and tapping into location, camera and notification features. For organizations seeking a fast, easy and cost-effective way to manage business operations, IBM is making both IBM BPM and IBM ODM solutions available on the IBM SmartCloud as a Software as a Service (SaaS) offering. These advances in cloud options for business processes complement a new release of IBM Blueworks Live, a fully SaaS-based cloud offering that enables clients to capture, document and understand the decisions that businesses use to run their operations.