Perfumania Holdings, Inc. Reports Perfumania Retail Sales For March 2013

BELLPORT, N.Y., April 11, 2013 (GLOBE NEWSWIRE) -- Perfumania Holdings, Inc. (Nasdaq:PERF) announced today that Perfumania, one of its wholly-owned subsidiaries which operates specialty retail fragrance stores throughout the United States, Puerto Rico and the U.S. Virgin Islands, reported total net sales of $22.7 million for the five week fiscal month of March 2013, which ended April 06, 2013, versus $20.1 million for the five week fiscal month of March 2012, which ended March 31, 2012. On a year-to-date basis, total net sales were $41.4 million in the current year compared with $40.4 million last year. For the month of March 2013, comparable store sales increased by 10.0%. Comparable store sales on a year-to-date basis increased by 0.4%. Comparable store sales measure sales from stores that have been open for one year or more. We exclude stores that are closed for renovation from comparable store sales from the month during which renovation commences until the first full month after reopening.

PERFUMANIA MARCH AND YEAR-TO-DATE 2013 RETAIL SALES ($'s in $000's):
   FY    FY    FY  
  2013   2012   2011  
    (Decrease)   (Decrease)   Increase
    Increase   Increase    
             
Number of Open Stores, March 338 (0.6%) 340 (4.0%) 354  
             
March Total Retail Sales $22,688 12.6%  $20,144 (1.6%) $20,478  
             
Year-to-date March Total Retail Sales $41,418 2.6%  $40,375 1.2% $39,888  
             
March Comparable Store Sales   10.0%   0.2%   15.9%
             
Year-to-date March Comparable Store  Sales   0.4%   3.2%   11.0%
CONTACT: Michael W. Katz         President and         Chief Executive Officer         Perfumania Holdings, Inc.         631-866-4156

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