On the competitive front, the Western European endoscopy devices market is highly consolidated and dominated by large multinational companies. This makes market penetration difficult for new or small companies."The main strategy of big multinationals is the early introduction of innovative next-generation endoscopes and devices; being first-to-market ensures high revenues as there is a little pricing pressure due to the lack of competition," states Chandrasekaran. "Small companies are focusing on specialisation and are establishing themselves strongly in niche segments." If you are interested in more information on this research, please send an email to Anna Zanchi, Corporate Communications, at firstname.lastname@example.org Western European Endoscopy Devices Market is part of the Advanced Medical Technologies Growth Partnership Service programme. Frost & Sullivan's related research services include: Western European Dental Implants Market, Medical Device Industry – Recovering from Recession, and European Orthopaedic Devices Market Outlook. All research services included in subscriptions provide detailed market opportunities and industry trends evaluated following extensive interviews with market participants. About Frost & SullivanFrost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.
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