SNELLVILLE, Ga., April 4, 2013 /PRNewswire/ -- MediPx is pleased to announce the launch of its online medical logistics marketplace and social network. In response to the rise of social media shopping, mediPx has expanded its reach to include the new world of social media. In addition, customers and vendors can communicate in a new way, helping them build relationships that reach far beyond sales. Buyers can connect with other buyers to discuss medical supply vendors, products and similar interests. Buyers can also connect with vendors, virtually eliminating the risk that comes with shopping online. When buyers choose to "favorite" vendors or products, they are visible to their established connections. This functionality further increases the social aspect of the site while helping vendors gain credibility. In addition, each buyer and vendor profile has a "message board" feature, allowing them to communicate with other users in real time. "We created mediPx because we know that medical supplies and equipment are huge investments. We are simply the mediator for buyers and vendors to connect in a more personal way. Our social media shopping system eliminates much of the risk associated with online sales," said Lisa Jeremiah, President and CEO of mediPx. According to numerous studies, people are more likely to purchase products endorsed by their peers. This phenomenon, otherwise known as a peer-to-peer economy, has grown drastically since the rise of social media. MediPx has taken advantage of social media shopping and created its own unique social shopping network. Vendors can also advertise for free, using an advertisement tab, which is in the message board section. This allows message board conversations to consist only of interactions, while buyers have the option to view the advertisement section separately. MediPx looks forward to working accredited medical professionals on its new social networking platform.