"It's great to be helping our clients tap into this exciting new resource and connection with their audience, especially now that we're seeing a movement toward major talent involvement."Already signed on with BlueRun is Andrew Lazar's Mad Chance Productions ( I Love You Phillip Morris, Confessions of a Dangerous Mind, Get Smart, Jonah Hex). Mad Chance has retained Marlett as a consultant for possible crowdfunding and other innovative financing vehicles for its films. "We are enthused to be working with David," said Lazar, adding, "Clearly independent film financing is in a major transition period and crowdfunding is proving itself to be an interesting player for some films." Backers on Kickstarter, the largest reward-based crowdfunding portal, pledged over $100 Million to film projects in 2012, and Deloitte recently predicted 2013 to be a $3 Billion year for all crowdfunding. "With film and gaming being the second largest crowdfunding category behind technology," said Marlett, "2013 is poised for enormous results for filmmakers." One indie filmmaker to retain BlueRun is Matt Herron with his film, Audition, an innovative drama where 100 actors play the same two characters. "We're very excited that David Marlett and BlueRun Media have come aboard the Audition team as our crowdfunding consultants for our Kickstarter Finishing Funds Campaign. We're thrilled by our campaign's momentum, and now with BlueRun, we'll be able to reach a vastly larger pool of supporters. Marlett brings a unique way to get the word out and fund our film that we could never do ourselves." For more about Audition see: www.auditionthefilm.com. To see its ongoing Kickstarter campaign, go to: kck.st/WX9YCX.