DVDs collecting dust on your shelves will be put to use again.
Owners of nearly 8,000 film titles will be able to store and watch them on their smartphones, just by scanning the discs' barcodes.
Snap has cut production deals with just about every media company in the country. Its latest deal with MGM underscores its eagerness to spend money to attract mobile advertising.
It has been a wild ride thus far, and we've only completed one round of action.