YouTube Notches One Billion Monthly Users

NEW YORK ( TheStreet) - YouTube has changed the way the world watches videos leading Google ( GOOG) to announce that the website is attracting more than one billion unique users each month. That's quite a milestone.

YouTube's one billion monthly unique users translates into nearly half of all people that use the Internet each month visiting Google's video portal. Looking at this another way, YouTube's monthly viewership is equal to ten Super Bowl audiences.

My favorite statistic from today's blog posting is that if YouTube were a country it would actually be the third largest by population after China and India.

YouTube, now eight years old (it began life on Valentine's Day, 2005), was originally an invention of three former PayPal employees. These days PayPal is owned by eBay ( EBAY). YouTube site uses HTML5 and Adobe ( ADBE) Flash technologies to stream thousands of videos every day. Content now ranges from movie clips and music videos to homemade rants, raves and personal videos created and uploaded by users.

To appreciate TouTube's reach, Google boasts that every company listed in Ad Age Magazine's Top 100 brands now run advertising campaigns on the video website.

YouTube was purchased by Google in 2006 for $1.65 billion and is currently available on multiple computing and mobile platforms (including set-top TV boxes) in 54 languages. Google was slipping 0.3 percent to $812.50 by mid-afternoon. Shares have gained 27% in the past 12 months.

--Written by Gary Krakow in New York.

>To submit a news tip, send an email to: tips@thestreet.com.

Gary Krakow is TheStreet's senior technology correspondent.

More from Technology

Why PayPal's CEO Doesn't Fear Amazon Entering Mobile Payments

Why PayPal's CEO Doesn't Fear Amazon Entering Mobile Payments

Apple Shares Gain as U.S. and China Call Off Trade War, For Now

Apple Shares Gain as U.S. and China Call Off Trade War, For Now

Attention 60 Minutes: Google Isn't the Only Big-Tech Monopoly

Attention 60 Minutes: Google Isn't the Only Big-Tech Monopoly

How to Trade Apple Ahead of Alphabet's Launch of YouTube Music

How to Trade Apple Ahead of Alphabet's Launch of YouTube Music

How Technology Will Unleash the Legal Marijuana Industry's Growth Potential

How Technology Will Unleash the Legal Marijuana Industry's Growth Potential