Electronic Arts Inc. (NASDAQ: EA) today announced that SimCity™ recorded more than 1.1 million units sold through in the first two weeks, making this the biggest SimCity launch of all time. Roughly 54 percent of those sales have been of digital versions of the game, downloaded directly to players’ PCs via Origin™ or other digital download services. “ SimCity had a great weekend with sales strong across both North America and Europe, adding to overwhelming demand at launch that has us tracking well beyond expectations for the game,” said Peter Moore, Chief Operating Officer for EA. “ SimCity is one of the storied brands in gaming, and Maxis delivered a game re-envisioned and engineered for the online age.” Gamers have logged on to SimCity via Origin in record numbers, with 44 percent of SimCity sales delivered via EA’s direct-to-consumer digital download service. SimCity gamers have also helped set new records for peak concurrent users on Origin, now at 1.3 million and rising. In just two weeks:
- SimCity players have logged more than 15 million hours of online gameplay.
- More than 5.7 million original cities have been created since launch.
- More than 780 million buildings have been built.
- SimCity mayors to date have built enough road and railroad tracks to circle the globe more than 40,000 times.
In fiscal 2012, EA posted GAAP net revenue of $4.1 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about EA is available at http://info.ea.com.Maxis, Origin, SimCity, Spore, The Sims and Need for Speed are trademarks of Electronic Arts Inc. Mass Effect is a trademark of EA International (Studio and Publishing) Ltd. Battlefield is a trademark of EA Digital Illusions CE AB. John Madden, NFL and FIFA are the property of their respective owners and used with permission. Mac is a trademark of Apple Inc., registered in the U.S. and other countries. All other trademarks are the property of their respective owners.