SAN DIEGO, March 6, 2013 /PRNewswire-FirstCall/ -- Qualcomm Incorporated (NASDAQ: QCOM) today announced that its wholly-owned subsidiary, Qualcomm Technologies, Inc., has appointed industry veteran Laurie Yoler as senior vice president of business development. In this role, Yoler will be responsible for augmenting existing business relationships in Silicon Valley, as well as developing new strategic business opportunities for Qualcomm in the region. Yoler will report to Peggy Johnson, executive vice president and president of global market development, Qualcomm Technologies. "The Silicon Valley innovation ecosystem is truly unique, and we are pleased Laurie is joining us to strengthen Qualcomm's visibility and presence here," said Johnson. "Laurie's long time leadership in business and market development will enable us to continue our efforts to augment Qualcomm's existing strategic relationships, identify new opportunities for growth and build new relationships." Yoler joins Qualcomm with more than 20 years of experience spearheading the funding, development and market expansion of innovative technologies worldwide in both corporate and start-up environments. For the past seven years, she was a partner and managing director at GrowthPoint Technology Partners, a Silicon Valley-based investment bank. Yoler has been an integral part of the development and launch of many new innovations and products, including within large companies like Visa, Sun Microsystems, and Accenture, as well as with a small group of founders, investors and advisors of a new entrepreneurial venture with a radical idea such as Tesla Motors, DNA Direct, and Packet Design. About Qualcomm Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G, 4G and next-generation wireless technologies. Qualcomm Incorporated includes Qualcomm's licensing business, QTL, and the vast majority of its patent portfolio. Qualcomm Technologies, Inc., a wholly-owned subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, substantially all of Qualcomm's engineering, research and development functions, and substantially all of its products and services businesses, including its semiconductor business, QCT. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm's website, OnQ blog, Twitter and Facebook pages. Qualcomm is a registered trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.