As college hoops action heats up, Dunkin’ Donuts in Greater Philadelphia is rewarding the region’s most passionate and loyal fans during the month of March through the Second Annual Dunkin’ Philly Madness Sweepstakes.Now through April 8, fans can visit the “Dunkin’ Philly Madness Sweeps” tab on the Dunkin’ Donuts Greater Philadelphia Facebook page at www.Facebook.com/DunkinPhilly to vote for their favorite area college basketball team and enter for a chance to win daily prizes such as school prize packs, college season tickets, a 42-inch HDTV, video game systems and more.On the final day of the college basketball season one lucky winner will be selected to receive a $5,000 American Express Gift Card. Visit http://bit.ly/DDPHLMad for official rules, additional terms and conditions.“The Philadelphia region has some of the most passionate and loyal fans in the country and there is no better time than during the month of March to recognize the college fan with the Dunkin’ Philly Madness Sweepstakes,” said Lou Conte, Field Marketing Manager, Dunkin’ Brands.“As official partner of eight programs in the region, basketball truly runs on Dunkin’ Donuts in Greater Philadelphia.”Additionally through April 8th, Dunkin’ Donuts in Greater Philadelphia will donate $1 to American Cancer Society’s Coaches vs. Cancer ® of Philadelphia for each Dunkin’ Philly Madness Sweepstakes entry. Dunkin’ Donuts is the Presenting Sponsor of the 15th Annual Coaches vs. Cancer® of Philadelphia Tourney Tip-Off Breakfast on Monday, March 18th at the Palestra.Dunkin’ Donuts is an official partner of the University of Delaware, Drexel University, La Salle University, Lehigh University, University of Pennsylvania, St. Joseph’s University, Temple University and Villanova University.To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow Dunkin’ Donuts Greater Philadelphia on Facebook (www.facebook.com/DunkinPhilly) and Twitter (www.twitter.com/DunkinPhilly).About Dunkin' DonutsFounded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for seven years running. The company has more than 10,000 restaurants in 32 countries worldwide. For the full-year 2012, Dunkin' Donuts' restaurants had global franchisee-reported sales of approximately $6.9 billion. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.