The farfetch homepage (Photo: Business Wire)“farfetch has a unique position, connecting boutiques around the world by e-commerce to sophisticated fashion customers like our magazine readers and website users. It’s a natural for Condé Nast,” commented Newhouse. José Neves, Founder and Chief Executive of farfetch, remarked “This investment will fuel our entry to new markets while assisting our growth in existing ones. Our goal to build a unique curated global franchise in online designer fashion is brought several steps closer through the exciting involvement of Condé Nast.” James Bilefield, President of Condé Nast International Digital, adds “As the leading multimedia publisher connecting people to the fashion brands they love, this investment underlines our commitment to extend the scope of our activities and back great entrepreneurs. It follows the recent news of our involvement with the e-commerce businesses Monoqi and Renesim in Germany, plus the investment activity of our parent company Advance Publications in the USA.” As part of the investment, James Bilefield will join the farfetch board. farfetch launched in 2008 and brings together luxury brands from over 250 of the world’s most respected independent fashion boutiques for men and women. With 82,000 highly curated products from over 2,000 of the world’s best brands, farfetch currently has 150,000 customers in over 140 countries. farfetch is backed by Advent Venture Partners, Index Ventures, e.ventures and Condé Nast International. Editor’s note: Condé Nast International, a division of Advance Publications, sets the benchmark for multimedia publishing excellence. Condé Nast currently operates in 25 markets, publishing 139 magazines, over 100 websites and over 170 tablet and Smartphone apps under iconic brands such as Vogue, GQ, Glamour, Wired, Condé Nast Traveller, and Vanity Fair. Recent launches include Condé Nast Traveller in India and Russia, GQ in Brazil and Turkey, Allure in Russia, AD in China and India, Glamour in Brazil, and Vogue in Thailand and Ukraine.
Condé Nast International has led a $20m investment in farfetch – www.farfetch.com -, the world’s leading e-commerce marketplace for independent fashion boutiques; it was announced today by Jonathan Newhouse, Chairman and Chief Executive. Existing investors Advent Venture Partners, Index Ventures and e.ventures also participated in the fundraising.