IRVINE, Calif., Feb. 13, 2013 /PRNewswire/ -- As the cloud matures, Google Apps resellers are learning that they have to monetize their Google Apps services and strive to provide comprehensive solutions for their customers. gUnify leverages the global market penetration of Broadsoft service providers and connects them with over 6,000 potential Google Apps resellers worldwide. "I've realized while working with Google Apps and other cloud services, that there are integral angles that need to be covered when functioning in a connected work environment. You of course need the webmail suite (Google Apps), but that alone doesn't maximize your potential. You need a reliable, malleable CRM, and you need a voice communications solution that can keep up with all this amazing technology. As a reseller with longevity, you need to know how to provide all of these solutions. We were missing that last angle. So we found a way," says Crisantos Hajibrahim co-founder and chief evangelist of gUnify. Hajibrahim, and his team at gUnify, have developed a set of tools that makes business communications even easier: click to dial within Gmail, One Click Conference Calling published to your Google Calendar, Integrated Presence with Google Talk, and detailed call reporting synced with your Google contacts. Hajibrahim urges Google Apps resellers to explore what gUnify can do for their customers by contacting a Broadsoft service provider who is "gUnify ready." Allen Falcon, CEO of Cumulus Global, Boston-based Google Reseller explained, "As a Google Apps reseller and proponent of cloud computing, I realized that I needed to offer bundled cloud solutions. gUnify was built around Google Apps and Voice is a necessary part of business these days. Within a week of joining the gUnify Partner program, we identified a midsize opportunity for a Google Apps customer wanting to replace their on-premise PBX phone system with a hosted voice service. gUnify was a perfect fit." It is becoming clear that unified communication systems are the new standard for the high-functioning workplace. If Google Resellers learn to expand their horizons, the result will not only benefit them, but their customers as well. Adopting value added services, like gUnify, is essential to both short and long term success for any company functioning in the cloud.