TMI Trivia will be free to download* and is launching in the Canada App Store next week. The game will be rolled out worldwide later this spring.

Electronic Arts has a solid reputation for its pioneering and market leadership in mobile gaming. For more information about EA’s mobile games, please visit  www.EAMobile.com, join us on Facebook at  www.facebook.com/EAMobile or follow us on Twitter at  www.twitter.com/EAMobile. For the latest news on TMI Trivia, visit the game’s Facebook page at https://www.facebook.com/TMItrivia. Assets for the game are available at http://info.ea.com.

*wireless fees may apply

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones, tablets and social networks. EA has more than 275 million registered players and operates in 75 countries.

In fiscal 2012, EA posted GAAP net revenue of $4.1 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about EA is available at http://info.ea.com.

The Sims and Need for Speed are trademarks of Electronic Arts Inc. Mass Effect is a trademark of EA International (Studio and Publishing) Ltd. Battlefield is a trademark of EA Digital Illusions CE AB. John Madden, NFL and FIFA are the property of their respective owners and used with permission. iPhone, iPod touch and iPad are trademarks of Apple Inc. App Store is a service mark of Apple Inc. Facebook is a registered trademark of Facebook, Inc. All other trademarks are the property of their respective owners.

Copyright Business Wire 2010

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