LOS ANGELES, Feb. 1, 2013 /PRNewswire/ -- Gideon's Fine Jewelry, located in Woodland Hills, California, is an authorized retailer of the highest quality watches known throughout the world, the leading Los Angeles source for beautiful timepieces like Michele and Tissot watches. At their shopping location in the Westfield Promenade, both men and women who appreciate high-end watches and jewelry will find a seemingly endless selection of gorgeous items like Citizen watches, D'Atlantis watches, and more from Emporio Armani, Nixon, Michael Kors, as well as MontBlanc pens. The most notorious watchmakers usually boast a rich family history, as the craft is often passed down the family line. While the phrase "just like Dad" takes on new meaning in terms of watch manufacturers, the watchmaker's history sometimes fits into a national context. One such brand is Victorinox Swiss Army, proudly endorsed and carried by Gideon's Fine Jewelry. Victorinox Swiss Army is most often associated with the Swiss Army knives, first provided to soldiers in Switzerland during the 1880s. A short time later, the Swiss Army knife became the standard compact pocket knife. Nearly a hundred years after Victorinox supplied knives to Swiss forces, the company entered the watchmaking world with Swiss Army brand watches. Naturally, the first time-keeping pieces by Victorinox were crafted for active use, but these days, the legendary brand releases fashion watches for men and women, as well as timepieces like the Dive Master watches for sporty individuals. Some customers who are new to Gideon's Fine Jewelry are surprised to learn that Victorinox Swiss Army is a leader in watchmaking and are awed by the expansive collection of Active, Classic, and Professional watches available. Many of the attractive and solid Swiss Army watches in the Active category have quartz (battery-powered) movement for accurate time-keeping. Many of the Army Base Camp and Summit XLT collections in the Active category are multi-dialed and reflect the date. The Professional Dive Master watches from Swiss Army are revered by watch connoisseurs and remarkably popular with buyers. Customers can confidently submerge themselves and these water-resistant timepieces that feature rotating bezels for measuring elapsed time.