LOS ANGELES, Feb. 1, 2013 /PRNewswire/ -- More than 60 companies from the US and UK content and technology industries are poised to share new business models, discuss next-generation distribution and explore transatlantic trade opportunities at an innovation summit to be held in Los AngelesFebruary 4 and 5. Business leaders from corporations including Sony Pictures Entertainment, DreamWorks and Universal Music, among many others, are to pool ideas at the inaugural Innovation Forum. The Forum is endorsed by both British and American governments, attended by the chairmen, chief executives and founders of companies such as Spotify, Wikipedia, Songkick, Playmob and Soundcloud. Founders Forum and UK Trade & Investment will be partnering with co-hosts Lucian Grainge, Chairman and CEO of Universal Music, Ari Emmanuel, co-CEO of William Morris Endeavor, Michael Lynton, CEO of Sony Entertainment, Inc. and superstar artist, songwriter, producer and entrepreneur will.i.am for this special 2-day event. Lucian Grainge, CBE, Chairman & CEO of Universal Music Group (UMG) and UK Business Ambassador said, " Britain's continued success in content and technology depends on global recognition. Pioneers in all forms of media, entertainment, technology and telecoms need to lift their international profile, and there is nowhere better to start than the largest market for digital audiences: the US." Jonnie Goodwin, Co-Founder of Founders Forum, added: "British innovation and talent is embedded in much of America's creative industries. This business summit will extend those ties in new ways, building partnerships to drive future revenue and growth." The Forum is expected to enhance trade links between the UK and US in this sector, paving the way for potential partnerships, technology sharing or strategic business opportunities. Topics to be discussed include: "The Wider Purpose of our Initiative," "The Right Environment for Start-Ups" as well as Entertainment, Digital Media and Funding Discussions.