E*Trade Financial Corp (ETFC): Today's Featured Financial Services Winner

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model.

E*Trade Financial ( ETFC) pushed the Financial Services industry higher today making it today's featured financial services winner. The industry as a whole closed the day up 0.4%. By the end of trading, E*Trade Financial rose 27 cents (2.6%) to $10.60 on heavy volume. Throughout the day, 6.2 million shares of E*Trade Financial exchanged hands as compared to its average daily volume of 3.9 million shares. The stock ranged in a price between $10.30-$10.64 after having opened the day at $10.34 as compared to the previous trading day's close of $10.33. Other companies within the Financial Services industry that increased today were: Federal Agricultural Mortgage ( AGM.A), up 10.4%, CorEnergy Infrastructure ( CORR), up 9.1%, First Marblehead Corporation ( FMD), up 8.3%, and SP Bancorp ( SPBC), up 6.9%.
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E*TRADE Financial Corporation, a financial services company, provides online brokerage and related products and services primarily to individual retail investors under the E*TRADE Financial brand in the United States. E*Trade Financial has a market cap of $2.94 billion and is part of the financial sector. Shares are up 15.1% year to date as of the close of trading on Friday. Currently there are two analysts that rate E*Trade Financial a buy, no analysts rate it a sell, and nine rate it a hold.

TheStreet Ratings rates E*Trade Financial as a hold. The company's strongest point has been its very decent return on equity which we feel should persist. At the same time, however, we also find weaknesses including deteriorating net income and feeble growth in the company's earnings per share.

On the negative front, United States 12 Month Natural Gas Fund ( UNL), down 3.8%, Discover Financial Services ( DFS), down 2.6%, Mesabi ( MSB), down 2.5%, and Janus Capital Group ( JNS), down 2.3%, were all laggards within the financial services industry with Morgan Stanley ( MS) being today's financial services industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the financial services industry could consider Financial Select Sector SPDR ( XLF) while those bearish on the financial services industry could consider Proshares Short Financials ( SEF).

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