LONDON, Jan. 28, 2013 /PRNewswire/ -- The evolving smart energy market offers significant potential for Information & Communication Technology (ICT) solutions. In the last two years, the industry has seen both ICT and energy vendors positioning themselves for such an opportunity. Frost & Sullivan believes that vendors' ambitions and smart energy value propositions dictate the long term success. Looking ahead, Frost & Sullivan expects 4 main forces to drive smart energy developments panning out in 2013 towards 2020; technology adoption, new business models, vendor dynamics and customer preference dominate business discussions this year. The main market trends and opportunities for ICT within smart energy will be summarized during Frost & Sullivan's upcoming web conference on Tuesday, 5 thFebruary 2013, at 14.00 GMT. Frost & Sullivan Programme Manager for ICT in Energy/Utilities, Yiru Zhong, will highlight the main drivers that will support the continued optimism of the ICT sector in the energy industry. Ms Zhong will also present market predictions for 2013 and beyond, focusing on immediate ICT opportunities and showing signposts that could tip the market into the full blown growth phase. "We know that the market potential for ICT from smart grid investments is substantial, but the intensity of competition is equally significant," notes Ms Zhong. "The emerging players within smart energy will not only provide core expertise to energy companies but also address financial and efficiency concerns. This suggests a bias for large IT vendors for their consulting and professional services; however we have also seen telecommunication players investing in this capability in the last few years. This is a long haul game and it will be interesting to see how ICT players develop their potential to establish a sustainable competitive edge in this new market place."