In honor of America’s passion for game day entertaining, Pillsbury® is sharing ideas worthy of a touchdown celebration for this year’s game in New Orleans. By visiting Pillsbury.com/Snackadium, party hosts can learn how to create their own edible Snackadium, the ‘ultimate’ appetizer sure to be a big hit with football fans.
Game day enthusiasts and party hosts can visit www.facebook.com/Pillsbury for directions, ingredients and preparation time for making a winning game day appetizer line-up. Fans are encouraged to share on Pillsbury’s Facebook page photos of their Snackadium creations and see what other fans have built. Photos of the Ultimate Snackadium will be available during and following the event on February 2, 2013.About General MillsGeneral Mills is one of the world’s leading food companies, operating in more than 100 countries. Our brands, such as Pillsbury, are known around the world for quality. Whether it is breakfast, lunch or dinner, consumers can plan meals in minutes with Pillsbury products, which have endured since 1869. Headquartered in Minneapolis, Minnesota, USA, General Mills had fiscal 2012 net sales of US$16.7 billion. Visit www.generalmills.com. About Taste of the NFLThe Taste of the NFL (TNFL) is a 501c3 that exists to raise awareness and dollars for hunger relief organizations involved in tackling hunger in America. The Minneapolis-based organization conducts national and local fundraising events throughout the year to raise money to combat hunger issues facing millions of Americans. To date, Taste of the NFL has raised more than $14 million for this critically important cause and is looking forward to its 2013 event on the eve of Super Bowl XLVII in New Orleans. For more information, visit www.TasteoftheNFL.com. 1 Source: The Nielsen Company, Survey of more than 28,000 U.S. households, February 2010.